This is the region-wide brief: Belfast plus Derry/Londonderry plus Newry (and other NI markets) when the agency is running more than one listing. Regional coverage is the point. City-only Belfast detail lives on the Belfast page.
A Northern Ireland order is for agencies running more than one town. The useful entities are Derry/Londonderry in the north-west, Newry on the southern corridor, government-adjacent work around Stormont, and Belfast as one city among several — not as a synonym for the country.
Regional publications and NI-targeted news are the honest stack because RankSupply’s named city dailies sit in Great Britain. We do not copy the Belfast orbit (Lisburn, Bangor) onto Derry. UK-national titles join only when the story is genuinely UK-wide, not to decorate a three-town roster.
If the agency has three NI GBPs, we quote three tags. A single Belfast leftover pack is the wrong product.
Derry/Londonderry professional services do not rank on Belfast-only mentions. We will not pretend they do.
Newry is a fourth nation-level geo, not a Belfast suburb and not a Dundalk leftover from across the border unless the client actually serves it.
Civic and government-adjacent listings often need NI-wide context. That is this page, not the city orbit page.
One city tag. Full city-orbit detail is on the Belfast page.
North-west city. Not a Belfast leftover.
Southern NI. A separate newsroom and competitor set.
Quoted here only on a multi-town roster. City-only Lisburn stays with Belfast.
An agency ran practices in Belfast, Derry/Londonderry, and Newry. A Belfast-only leftover would have left two towns without a relevant newsroom.
When the roster has offices or GBPs in more than one NI market — Belfast and Derry, or Belfast and Newry. One city pack will not cover the second town.
No. It is the north-west city. We tag it separately and do not average it into a Belfast leftover.
Named local-news inventory is concentrated in Great Britain. We fulfill with NI-targeted news and say so. We will not assign The Edinburgh Reporter or Total Guide to Manchester to Northern Ireland.
Use the Belfast city page for one listing. Use this page when the campaign is region-wide or multi-location.
WhitePress, Collaborator, and other Europe-heavy carts show up next to city work. They do not replace a London or Manchester brief.
Directory profile — research, not a cheapest-marketplace claim.
Directory profile — research, not a cheapest-marketplace claim.
Directory profile — research, not a cheapest-marketplace claim.
All platforms flagged for this market.
Geo-matched fulfillment under your brand.
City-matched publications, white-label reporting, approval before publish. Belfast, Derry, Lisburn.